At G2 Interactive, Jessica was the Lead Designer, ideating and concepting for the Max Factor homepage and product page. She focused on digital design, art direction, and branding. Featuring Carmen Electra with Lashivious mascara, her concepts used vibrant colors and camera flash effects to create an electric mood. The interactive design includes a module to help users choose the best mascara color. Jessica collaborated with the animation team who referenced her storyboard for the introductory animation. The results were that Jessica successfully enhanced Max Factor’s brand presence in her designs. The visually appealing imagery and animation highlighted the product’s essence, effectively communicating the brand’s positioning.